Identity Cloud overview

Identity Cloud provides customer identity and access management as a service. Your users can use their social or customer accounts to experience single sign-on to your applications and APIs, use passkeys to log in without the need for passwords, or fall back to passwords and multi-factor authentication when needed. Identity Cloud provides a seamless experience for your customers while handling the complex and security-critical tasks of customer authentication and identity for you in the background.

Who is Identity Cloud for?

Small and medium-sized enterprises that need to identify and authenticate customers to their portals, online services, and mobile apps. Identity Cloud is designed for companies that need a low-code solution for customer identity that can be up and running quickly.

A custom-branded customer identity platform

Identity Cloud is a white-label customer identity platform that provides out-of-the-box signup and login flows. You can customize it to fit your current customer experience, and it blends seamlessly into your existing web and mobile applications.

Single sign-on

Identity Cloud integrates with web applications, mobile apps, and off-the-shelf software thanks to standards-based authentication protocols, including OpenID Connect, OAuth 2.0, and SAML.

As the central identity and access management system for your mobile apps, applications, and APIs, Identity Cloud enables you to build a simplified single sign-on solution for your organization and your customers.

Integrations

Identity Cloud is built to integrate with the tools you already use. SaaS offerings such as HubSpot and Zendesk are supported out-of-the-box, with additional tools being constantly added. Our integration support allows you to handle login with Identity Cloud and easily trigger new and existing workflows in your familiar tools.

Management console

Configure important aspects such as authentication methods, user roles, and password policies with the intuitive management console, and manage everyday use cases for your customer identities easily in one centralized location.

API

We provide the Identity Cloud as an out-of-the-box solution, and also give you the flexibility through a set of REST APIs to orchestrate custom identity flows when needed.